web design| business | marketing | promotion | online success| Phoenix Technologies| awards | free business tips| quality | low cost| Nashville | Tennessee | pitfalls | traps | advertising | anti-spam

2533 Webb Hollow Road
Williamsport, TN 38487
931-583-2509

WEBSITE DESIGN - DOMAIN REGISTRATION - WEBSITE HOSTING - VIRTUAL ASSISTANT - ANTI-SPAM - COMPUTER TRAINING & REPAIR - EXISTING WEBSITE EVALUATION - UPDATED CONTENT - BUSINESS CONSULTING SERVICES - ADDITIONAL WEBSITE BENEFITS & SERVICES

WEBSITE ON A DISK OR CD

HOMEPAGE - FREE 10-LESSON COURSE - SERVICES - SAMPLES - LIBRARY - PRICES - VIRTUAL ASSISTANT - CONTACT US - REAL WEB SITES
How to Get Your Website Absolutely FREE!

Our Services

     On every website we design, we offer the following:

     We sit down and work with you to decide the goals and objectives of your website, your target market, color schemes and we ask you to provide us with a complete package of your company's letterhead, envelope, business card and any available sales literature. We help you decide exactly what it is you want to accomplish with a website, just as we've recommended in this audio-visual CD presentation.

     Because we charge on an hourly basis for many services, we strongly urge you to take a complete tour of this CD. It will answer most of your basic questions and save you a lot of money in consultation or design fees. It's free and easy to use.

     We offer you a unique combination of award-winning writing capabilities and award-winning web design skills. You'll be very hard-pressed to find this combination anywhere else!

     In addition, our years of experience in marketing, promotion, public relations, graphic design, even television production (and what is a website but a simplified TV show?) are yours - saving you countless hours of time and putting tens of thousands of dollars of experience at your fingertips!

     Every website we build includes the following at no extra cost!

  • Spam-Proof email address
  • Auto-responder (see below for details on what an auto-responder is).
  • Website traffic reports
  • Your graphics protected from thieves
  • Automatically updating copyright notice
  • Password protection for pages you want only your internal staff and salespeople to see
  • Frequently Asked Questions (FAQs) database
  • Up to three full-color photos per page
  • Your business logo scanned and converted to Web format & placed on your pages
  • An attractive instant email box
  • Onsite hit counter
  • Site referral box, so your visitors can refer your website to friends at the click of a button.
  • Mini-poll so you can get instant feedback on how visitors like your site
  • "Breadcrumb trail" so your visitor always knows exactly where they are in your site and can quickly reach any other page with a simple mouse click.

See actual examples - click here. Others charge you as much as $20/month per feature for these "extras." We provide 27 of them - FREE!

     Other comparable services like Yahoo! Site Builder (a link to Geocities) and Verisign offer good deals on the initial account set up and web site, but the exorbitant prices they charge for “extras” can really add up. For instance, Verisign charges $20/month for you to place a poll on your site. We offer it for FREE!

Website Design Services

     Phoenix Technologies offers you two kinds of website service - turnkey and ongoing.

     TURNKEY SERVICE means we design a site for you, arrange for your domain name and hosting service, and get it online. Then we provide you with a complete copy of your site on disk or CD and all necessary information you need (Log-in IDs and passwords, etc.) and you are then on your own, providing your own maintenance and upgrades. You are solely responsible for making sure your domain name and hosting are renewed before expiration ... you certainly don't want someone stealing your name just because you let it expire!

    WARNING: Many hosting companies use "slamming" techniques like the long-distance phone companies; they send you an e-mail or regular letter telling you your domain name "is about to expire" (even though it may not be for another year or two!) and all you need do is answer the e-mail or return a card. What happens is that you are unknowingly switched to a more expensive and often inferior service without your knowledge. Some states have passed laws making this illegal, but generally you're locked into a long-term contract you can't escape without considerable expense and hassle.

     Also, if your domain name expires and is snatched up by someone else, it can be easily turned into a porno site - and there's not a thing you or we can do about it!

     You are strongly urged to make backups of your site before making any changes! If you don't, you could inadvertently destroy your whole website.

     This can be cheaper - but is recommended only for those who feel comfortable with the computer languages involved - HTML, Java, DHTML, Flash, ASP, CGI, whatever languages are involved in creating your site.

     Often, we have found that customers who choose this option later find they don't have the time or programming skills to maintain or repair their site - and so they end up abandoning it, at considerable cost and time investment.

     We charge these customers on an hourly basis for any repairs, upgrades or consulting after we have completed the project. For price information click here.

     ONGOING SERVICE means we handle all the details for you, not just in creating the site and getting it online, but in updating it with fresh content, maintaining and repairing it. We even help you promote it on search engines, newsletters, email, etc. We prepare traffic reports and provide you with all the information you need to improve your site. (Our own suggestions are also included at no additional cost).

     This is ideal for the busy business owner - and we don't charge a fortune either! If you were to calculate how many hours it takes you to do the job yourself - or even to hire someone else - you'll find you come out far, far ahead with this plan. Because we're experienced and don't have to grapple with the learning curve, we can do the job much faster than you probably could.

     And anyway - shouldn't your time be better spent on those details of your business that only you know and can do best? One of the hardest and most expensive lessons for the small business owner is learning to delegate. Face it - you can't do everything by yourself. You become a jack of all trades and a master of none - and your business suffers as a result! The stress can also lead to heart attack or other health problems - then where would your business be?

     The best part of all is that we're always available to answer your questions - and there is no extra hourly charge as there is for Turnkey Clients. If your site crashes, we fix it. When your domain name and hosting near expiration, we let you know.

     Recently, one of our clients (Energy Masters) wasn't even aware their site was down, due to an error at the web host's server computer in California. I was planning to use the site as an example for this presentation and discovered it was offline. Now, Energy Masters is not even a Gold Customer - they opted for the turnkey, do-it-yourself package. They were surprised their site wasn't working, but had no idea what to do to fix it.

     Normally, I wouldn't do this, but they were a good customer and so I made the necessary phone calls (the better part of a day, if you're familiar with the traditionally poor customer service you get most places) and got them back online by the next morning. It didn't cost them a penny!

     This is the service you can expect from having our ongoing maintenance Gold Customer package!

But wait! There's even more!

     As a valued Gold Customer, you get FREE access to hundreds and hundreds of valuable tips, hints and articles that can help you improve your business - your sales, your efficiency, your PR, your collections, your employee relations and more.

    This advice is not just mine! Much of it comes from some of the leading experts in America, such as the author of "Guerilla Marketing" and many more. This book of treasures would cost you over $100 - if you could even buy it!

This is some of the hottest business advice in America - and it's priceless whether you're online or not!

This extra bonus is for a limited time only.
Your CD is date-coded and within 30 days this offer will expire.
After that, you will pay our regular price of $29.95 - still a steal!

Still not convinced? Click here to see a list of some of the articles.



Simple One-Page Website
Only $25/year for hosting!*

    This is an ideal solution for the Internet newcomer who feels they don't have much to say on a website, but still want an Internet presence. It provides you with an attractive one-page website offering the basic information, your email address and phone/address information.
     Get your feet wet at minimal cost while you look at the extra benefits a more full-fledged website can bring to your business.

 
It's easy! Just select a customizable template, select your pictures or graphics and type in your information. We'll upload it all for you, and your done! You have an attractive web page, live and available for all to see on the World Wide Web.
Choose from 6 professionally designed templates
Customize with your graphics, including your logo
Edit and update as needed

FREE anti-spam email link with every account!

To see a sample, click here!

* Domain registration and design are extra.

Domain Name Registration
$10/year

    You can spend a fair amount of money for registering your domain name - but you don't have to! It used to be that VeriSign, one company, had a monopoly, and was free to charge whatever they chose. (They charge $35/year the last time I looked!) But after many protests, the federal government opened up the market to competition - and prices dropped.
     We have scoured the Internet for reliable, inexpensive domain name registrars. We deal only with the best and highest-rated registrars offering the best prices.

Website Hosting

    We do not host websites ourselves, but our years of experience have helped us weed out those hosts who are interested only in your money, who provide terrible service, and whose servers are often down - meaning your website disappears. We've learned the hard way what to look for - and you can benefit from our mistakes!
     We deal with only a select few hosting companies and make their services available to our clients. Whether your needs are simple or complex (such as e-commerce, shopping carts and online credit card purchases), we recommend hosts that will meet those needs.
     Especially if you order a Silver Site (turnkey package where we hand you the finished online website and you take it from there), the kind of service the host offers is vital.
     Is it email support only? Do they offer technical support by phone? Toll-free (very few do this any more)? Do they have a convenient online control panel that lets you access your site for security, uploads, etc.?
     Obviously, hosts will change their services from time to time - and we have no control over that. And of course, you're always free to choose whatever hosting service you want. You may benefit from reading this article - "How to Select a Web Hosting Company".
     The main host we recommend (and for which our hosting prices are set up) runs UNIX/Apache servers (you need to know this only if you're going to maintain your site yourself), email, telephone and web-based support 24 hours a day 7 days a week, Front Page extensions, free Web email, email forwarding, an email catch-all alias (great for someone who sends you email to a slightly misspelled email address), an autoresponder (for more on that click here), website statistics, daily data backup, 24 x 7 monitoring, and 24 x 7 FTP.

Virtual Assistant

     There's a popular saying:
     "If you don't like working 8 hours a day at your job, go into business for yourself and work 16 hours a day!"
    If you're like most small business owners or managers, you're up to your neck in unfinished tasks and responsibilities. Our Virtual Assistant can help ease some of that late night work and provide you more time with your family or just to relax and get away from the office a bit more. Think of us as a one-man temp agency specializing in certain, valuable services that are hard to find when you need them - bookkeeping, word processing, filing, database creation and maintenance, copywriting for your ads or press releases, or computer maintenance & repair.
     For more inf
ormation on this life-saving service, click here:  .

Anti-Spam & E-Mail Services

    In this coming year (2003), the experts say you will be getting more junk mail and spam than you will "real" email. This can take up to 3-4 hours a day out of your already-busy schedule.
     These same experts say that the higher your rank in your company, the worse the problem becomes.
     What few people realize is -
when you put up a website, you are sending out an open invitation to spammers, those folks who fill up your inbox with "get-rich-quick" schemes, pornography and who knows what all? They use scanning software to scour millions of web sites, harvesting the email links you put there for your customers. Then they use them and even sell them to others who bring you more spam!  
    
ANTI-SPAM EMAIL - There's a quick and easy way to drastically cut down on this growing nuisance! We don't give this secret away for free to anyone but our own clients, who get it FREE with every website package, no matter how small! Even with the simplest one-page website.
    
AUTO-RESPONDERS - These are great email tools for responding to customer requests and inquiries. Often, you find yourself writing the same things over and over and over. This eats up your valuable time.
     With the simplest auto-responder, you can instantly respond to a customer's email - even if you're in the Bahamas on vacation!
     Even better, you can prepare your basic information (answers to frequently asked questions) and send them out - along with your own advertising or marketing message - at regularly-spaced intervals ... with a different message each time!
     Good salespeople know you rarely make a sale on the first contact; it often takes up to a dozen repeated calls. An auto-responder can help you do that, keeping your name in front of your customers on a regular basis. It's also great for sending out newsletters!
    
The best part is - it is NOT spam! They have asked to receive your messages by emailing you at your auto-responder. Well, maybe even that isn't the best part. It gets better!
    
Our customers can get an auto-responder FREE when we design their site.

Computer Training & Repair
This service is offered only in the Nashville-Middle Tennessee area

    In a heartbeat, you can lose years of irreplaceable data - financial records, customer databases, passwords, all the oil that keeps your business running smoothly.
     And even if that disaster doesn't happen, your computer gets slow, sluggish and crashes frequently - wasting the money you have to pay your employees to get things restarted.
     To customers within the Nashville/Middle Tennessee area (which includes Nashville, Brentwood, Franklin, Dickson, Fairview, Columbia and Centerville and surrounding communities), we offer an inexpensive computer maintenance program in which we make monthly service calls to tune-up your computer, change the oil, the plugs and the tires. Well, actually, we don't quite do that - but we do run it through the tests to eliminate the garbage that piles up inside that slows it down and leads to crashes.
   
Why wait until disaster strikes and you're charged $75-$100 an hour plus travel time to call a computer technician? It takes only one such calamity to more than pay for our inexpensive maintenance plan. And - if you're on our maintenance plan and disaster still strikes - you get an automatic 50% discount on any required service call!
     Call 931-583-2509 today or email me at 
:  .

Evaluate Your Existing Website

    Already have a website? Is it doing everything you expected it to? Is it bringing in traffic - and, more importantly, is that traffic hanging around long enough to really know your website and are they buying?
    Is your site adequately promoted and marketed? How popular is it? Do you even know?

Here is how it works:
     First I will ask you to fill out a simple questionnaire so that you share with me your business objectives, as well as your strengths and weaknesses regarding internet commerce. You will tell me what works and what doesn't - and what you would like to improve as soon as possible

We will visit your web site.
     We will analyze it thoroughly from various points of view, such as those listed below (and much more than these):
  • Content that sells:
    We will tell you how effectively you are selling your product and service by examining your sales copy and your headlines to make sure that you inspire interest, trust and even loyalty among your visitors. Of course we'll identify weak spots and suggest how to improve it. 
     
  • Design and your image: 
    We will analyze the design of your website and it's functionality from the point of view of your most desired visitors. After all, it is not whether it looks good in your eyes - but in theirs. 
     
  • Technical issues:
    We will examine how quickly your pages are displayed with different modems and how they look in different browsers. we will also check how well are you positioned for high placements in the search engines. 
     
  • Your Marketing:
    Most of all, we will check your marketing efforts - especially generating leads and converting them into sales. And of course, we will advise you how to implement specific, cost-effective, sales producing strategies.

We will connect on the phone
     Based on your business objectives I will advise you how to streamline your web design and which strategies you should incorporate into your website to sell more of your products or services.

     I will record our coaching session and will send you the audio tape - it will become your guiding light for Internet success. You will discover that some of my suggestions will improve not only your website but also the way you run your business!

Unconditional Guarantee!
     To make your day really bright, your complete satisfaction is guaranteed - you will find my evaluation extremely helpful or I will return your money. No questions asked!

Review Fees - US $150.00

Get the best value:
     Review with three follow up coaching sessions - US $450

Special Bonus!

     Order my website review and I will send you additionally - FREE of cost - "The 100 Hottest Business Tips in America". This special bonus contains valuable business advice from some of the most successful men and women in America (such as Jay Conrad Levinson, author of Guerilla Marketing) - and it's not just for Internet business either!

Updated Content

     Jay Conrad Levinson, author of Guerrilla Marketing said, "Content is king. Provide what your competitors are not providing. Give your visitors information of value. People aren't as interested in you as what they are in learning."
     A visitor probably won't come back to your site after the third time if nothing has changed.
     Phoenix Technologies has scoured the web, entering into content agreements with such diverse information providers as MSNBC and Rolling Stone - and many, many more - to bring you fresh, updated content that relates directly to the nature of your business. If we don't already have the contact information in our databank, we can probably find it for you.

     The nice thing is - most of this content is free!

     In fact, we've built an entire online newspaper - one of the largest in America - around free content - at TennTimes - the News. Started as a local online newspaper serving West Nashville, it has now drawn some 75,000 visitors from around the world since May 2002!

Business Consulting & Research

     We often fail only because we don't have the information we need to succeed. Or not enough of it! Or the information is wrong. This is true whether it's information to change the way we do business or to change our personal attitudes and goals.
     Friends are constantly amazed when, after searching for something for days, even weeks - I can find it within a matter of hours! For nearly 40 years I've worked as a journalist, reporter, editor, freelance writer and researcher.
    
Put that experience to work for you ... now.
     Many consultants will tell prospective clients that 95% of new businesses succeed within the first year. What they don't tell is that 95% of those fail within the first 5 years. Most often it's not because the business owner doesn't know his trade, but because he/she fails to promote and market their business properly, or is too inexperienced in bookkeeping and business planning.
     I don't pretend to know everything - no one does. But I focus on those few things I know well, and that includes marketing, promotion and business planning and organization.
     While some friends say I'm a workaholic, actually I'm quite lazy! I don't like doing things the hard way, and I know you don't either. But often we get trapped in that same rut because we're so busy doing things the old, inefficient way we don't have time to find out what does work.
     Success guru Anthony Robbins once defined insanity as "the belief that if you keep doing things the same old way, the results will somehow turn out different." I think he has a point. Often, it pays to have a disinterested third party - who can see the forest despite the trees - take a good, hard look at what you're doing and why it doesn't work. That's what I do for you.
     And I must confess - sometimes I even rely on that outside advice myself, quite often in fact. The fact is - none of us can do it all alone. Why reinvent the wheel, why go through the pain of failure, learning lessons others have already learned before us?

Website on a Disk or CD

     Why have a website on disk? Why not just have it on the Internet and be done with it?
     I was so pleased with myself when I stumbled across this amazing idea, at first I refused to admit that it wasn't really a very original one. AOL did it with great success (before they bought Time Warner).
     Did you know that most small business websites can easily fit on a floppy disk?
     So, you ask, what's the point?
    
BENEFIT #1 - A floppy disk or CD has intrinsic value. It is something real and tangible that your customers can hold in their hands, take home with them, and put into their computer and use - just like you're using this one right now!
     Mere website addresses (or URLs) are ethereal in nature. They are a scrap of information that we're expected to either remember - or write down on a business card or envelope and then lose or misplace. Downloaded information gets lost too easily - with computer crashes, hard disk failures and just the fragility of human memory. Let's see now - where on earth did I save that file?
     BENEFIT #2 - As exciting as it is, the Internet suffers from a major roadblock called bandwidth. You can age gracefully - or not! - waiting for many web pages to finally pop up on your browser. You simply can't put the amount of content on a website that you can on a disk or CD.
     For example, some of the pages on this CD would take more than 3,000 seconds to download from the Internet. That's 100 minutes - over an hour and a half! The graphics, the movies, the music, the many examples included on this CD would simply not be possible on a website alone.
    
BENEFIT #3 - Your website on a disk or CD is instantly accessible. Your customer doesn't even have to log on to the Internet - even though your disk or CD can include valuable links to more information that make it useful to fire up that old, clunky dial-up connection.
     FACT: About 80% of those online use a dial-up connection and the vast majority of those are only getting a 24-28Kbd connection speed because of the antiquated nature of America's telephone system. Throughput - or actual download speed - is closer to those ancient 300-baud modems that are only a memory for us old-timers.
    
BENEFIT #4 - Your disk or CD is branded with your business name, logo and contents. It's something your customers will take home and probably not throw away - if it contains useful information.
     Can you say that about that expensive newspaper ad you ran last month? Or that direct mail piece you sent out at considerable time and cost? That "junk mail" was probably tossed out unopened and unread - and last week's newspaper is lining someone's kitty box or bird cage. So much for all your hard work!
     Place a stack of these CDs or disks on your counter and watch customers snatch them up before they leave your business! These little jewels not only stand on their own, they are constant reminders and pathways to your website. They tie the two together, more than doubling the impact of either one alone.
     BENEFIT #5 - Disks and CDs are dirt cheap! The biggest expense is in making the master. Blank disks go for about $25 per 100. CDs about the same or even less.
     Let us not only design you a website - with follow-up attention that gets results - but create it on a colorful, professional-looking disk or CD that you can hand out to customers and prospects. Each CD comes in its own jewel case with full-color insert and back flap directory. The CD itself has a beautiful label on it that continues to broadcast your logo - just like the one you have now!

Additional Services

  Every website we build includes the following at no extra cost!

  • Spam-Proof email address
  • Auto-responder (see below for details on what an auto-responder is).
  • Website traffic reports
  • Your graphics protected from thieves
  • Automatically updating copyright notice
  • Password protection for pages you want only your internal staff and salespeople to see
  • Frequently Asked Questions (FAQs) database
  • Up to three full-color photos per page
  • Your business logo scanned and converted to Web format & placed on your pages
  • An attractive instant email box
  • Onsite hit counter
  • Site referral box, so your visitors can refer your website to friends at the click of a button.
  • Mini-poll so you can get instant feedback on how visitors like your site
  • "Breadcrumb trail" so your visitor always knows exactly where they are in your site and can quickly reach any other page with a simple mouse click.

     In some cases, such as with a One-Page Site, features such as Password Protection are not included simply because there are no additional pages to be password-protected. Some of these features are co-branded, which means they have a very small ad in the feature itself. You can get rid of this by paying a little extra, depending on the feature, for an unbranded version.

     Other features you may or may not want to include on your website include:

  • Always-updating content to keep your visitors coming back

  • Search engine tailored especially to your site

  • Submit your site to the top search engines

  • Accept online checks, Visa, Mastercard, Discover or American Express - all without a merchant's account

  • Guestbook

  • Guestmap

  • Message Forum

  • Photo Center

  • Live Chat Room

  • Online Greeting Cards (always a popular feature)

  • Human Click, which enables your customers to chat with you live if you're online

  • Vote Caster - poll your visitors on any question you wish

  • Mailing List maintenance

  • Free classified ads to your visitors

  • Need a logo? We can design one for you!

NOTE: These services are provided by a third party and as such we have no control over any pricing or content changes they may make, or any of the terms of their service. We use all of these on our own websites and have been very pleased with them. All of the items or services listed above are entry-level; enhancements can be obtained if desired.

Protect Your Website and Your Income From Thieves & Hackers!

See actual examples - click here.

OUR PRICE LIST

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